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Will your Child be an Impulse Spender?

1 min read
Will your Child be an Impulse Spender?

This Marshmallow Experiment will help determine some traits in your child: will power, self-control, delayed gratification and even impulse spending. Check out the videos and perhaps put your child to the test...

impulsive buyer

Read and test your child if they posses impulsive buying traits

The Marshmallow Experiment conducted in 1970s at Stanford University by Psychologist Walter Mischel has had a significant impact on what we know about delayed gratification today. Children were placed in a room with hidden cameras, told not to eat the marshmallow  in front of  them and, if they waited for the adult to return after 15 minutes or so, they would be rewarded with two marshmallows.

Longitudinal studies tracked the same  children through high school. Researchers found that the children who waited for the marshmallow, did much better than their peers, right from their ability to cope well with problems all the way to higher academic scores.

We investigated the topic  of delayed gratification and  found that impulse spending was one instance of continuous spending habits. Not being able to control one’s spending habits at the point of purchase leads to an  opportunity cost of saving  and cultivating that very habit of saving.

How often do we fall into the trap of simply saying “okay” to a purchase without thinking twice about what we are holding in our hands is a need or a want?

Post from PlayMoolah.com

[polldaddy poll=6287735]

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Sandra Ong

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  • Takashimaya Unveils Singapore’s Largest Mid-Autumn Showcase with 61 Local and Global Brands
    Partner Stories

    Takashimaya Unveils Singapore’s Largest Mid-Autumn Showcase with 61 Local and Global Brands

  • Mövenpick Resort & Spa Bintan Lagoon Opens,  Bringing Joyful Reconnection to Indonesia’s Bintan Island
    Partner Stories

    Mövenpick Resort & Spa Bintan Lagoon Opens, Bringing Joyful Reconnection to Indonesia’s Bintan Island

  • KC Global Media Announces New Travel Series “AXN Ultimate Challenge: Sarawak”
    Partner Stories

    KC Global Media Announces New Travel Series “AXN Ultimate Challenge: Sarawak”

  • Takashimaya Unveils Singapore’s Largest Mid-Autumn Showcase with 61 Local and Global Brands
    Partner Stories

    Takashimaya Unveils Singapore’s Largest Mid-Autumn Showcase with 61 Local and Global Brands

  • Mövenpick Resort & Spa Bintan Lagoon Opens,  Bringing Joyful Reconnection to Indonesia’s Bintan Island
    Partner Stories

    Mövenpick Resort & Spa Bintan Lagoon Opens, Bringing Joyful Reconnection to Indonesia’s Bintan Island

  • KC Global Media Announces New Travel Series “AXN Ultimate Challenge: Sarawak”
    Partner Stories

    KC Global Media Announces New Travel Series “AXN Ultimate Challenge: Sarawak”

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