Mums, are your little ones part of the baby skin-irritation cycle?

What is the skin-irritation cycle and do you have the same baby skincare concerns as other mums? Find out here...

Is your baby part of the skin-irritation cycle?

Bathtime and bedtime can be the perfect opportunity for us to bond with our babies. But if our little one is suffering from skin irritation, this can become a stressful experience for both mum and baby.

We surveyed over 100 mums nationwide to find out what their concerns are when it comes to their baby’s skincare. The survey explored what the most common skin issues are that babies experience and what mums concerns were.

The survey also looks at the skin-irritation cycle and what the various causes are of babies' skin issues.

So, what is the skin-irritation cycle? Find out on the next page...

What is the skin-irritation cycle?

With various skin conditions like, sensitivity, inflammation, low moisture, poor skin barrier and poor skin renewal come several consequences.

Redness in the skin, sores, dry, rough and flaky skin can be troublesome and painful for us adults. When it's our babies that are suffering from these skin conditions, the discomfort is even worse as their skin is not fully developed.

So, what can we do to prevent our baby's skincare-irritations?

Click next to find out the results of the Baby Skincare survey…

The Baby Skincare Survey!

From the mums surveyed, we found that the top 5 triggers for their babies' skincare issues were:

Diapers Ineffective skincare Outdoor environment Clothes Indoor air conditioning

Of course, some of these causing factors are out of our control, such as the outdoor environment. However, factors like ineffective skincare are something that we, as parents, can change in order to prevent skin discomfort.

Babies' top skin irritation issues

With a newborn baby having just entered the world, it's easy for us mums to get worried about our little one's wellbeing, especially during our baby's first few months.

Our survey showed that 29% of babies suffering from skin reddishness, inflammation and sores, 25% experiencing dry skin and 17% have rough skin, our babies skincare regime is something that we should pay special attention to!

Babies' skin development

It’s crucial for mums to note that a baby’s skin is much more sensitive and thinner than adults. With 45% of babies experiencing skin irritation the most between 1 and 3 months old, we should pay particular attention to our baby’s skincare regime during their first months.

However, we should not fear as the good news is, our baby's proneness to skin irritation wears off as they get older. This is clear to see with just 3% of baby's over 15 months old experiencing skin irritation!

Top skin irritation consequences

Baby’s skin development means that they are more prone to skin irritation. With the top 5 skin issue triggers mentioned before, come several consequences. With 24% of baby's requiring extra changing time and 20% of mums feeling that they are not doing a good job, we should seek to find ways to eliminate this problem.

The first steps to managing our baby's skincare issues are to find out what the causes of their irritation are and then finding the right products to use during bath time!

Mums' baby skincare wishlist!

With the various causes and consequences that come hand in hand from skin irritation, we asked mums what would be on their baby skincare wishlist.

In the number one position, it’s no surprise that 94% of mums wish for the best skin condition possible for their baby.

Mums want a skincare product for their baby that provides a long term solution to their baby’s skin irritation.

With so many different products out their in the market, it can be difficult to find the right one. As products in the market typically only address 1 or 2 of concerns, 98% of mums said that an ideal product would have multiple benefits, addressing a variety of their baby’s skincare issues.

And lastly, 88% of mums wish for a product that provides skin irritation immunity for their baby.

What did mums say?

From the mums surveyed, it's clear to see that they want more information on baby's skincare, especially if they're new parents.

What they really want is a product that is long lasting, one that will not cause irritation. They want products that are natural and safe to use.

With the baby skincare wishlist in mind, what products can we use to fight the skin-irritation cycle?

Click next to find out...

Time for baby's bath!

With mums' concerns at heart, Pigeon's Sakura Baby Skincare products offers a range of solutions to help preserve baby's naturally healthy skin!

So, how should you use Pigeon’s Sakura range when it comes to bath time and day to day skincare?

To start with, use PIGEON Baby shampoo to gently cleanse away dirt and because it has Sakura extract, the shampoo keeps your baby’s hair extra soft!

Next, if you’re washing using a tub, try diluting PIGEON Baby Wash 2 in 1 to gently cleanse both your baby’s hair and body. If your little one is able to stand up, the body wash can be used directly without needing to dilute.

Babies love massages and PIGEON Baby Oil is perfect as it’s filled with all the goodness of Sakura and has high levels of moisturising properties. If you’re planning a day out with your little one, PIGEON recommends their Baby Lotion which is the perfect marriage of moisture and protection from the outdoor elements.

When your baby’s learning to crawl and walk, they will definitely work up a sweat with their new found abilities. Also, with one of the top skin issue triggers being diapers and the top skin conditions being diaper rash, using PIGEON Baby powder on skin folds and nappy areas can help to provide your baby with a constant protective barrier.

About Pigeon Corporation

PIGEON was founded in Japan in 1957 by Yuichi Nakata with the aim of meeting the needs of mothers worldwise by producing a range of high quality, durable and use-friendly merchandise for babies and toddlers.

Since it began, the company has grown steadily and has a strong brand presence in more than 40 countries, with subsidiaries in Singapore, China and the US. Today, PIGEON is a market leader in baby and mother care products.

PIGEON places strong emphasis on research and development, and conducts exstensive studies in product development. PIGEON’s main R&D factories are located in Japan and Singapore.