"Life is short. Have an affair." - Ashley Madison in Singapore

Ashley Madison is an online company that helps married people to date. In essence, they are encouraging you to cheat on your partner. Yes, you read right, there is an actual group of people making a profit out of aiding others in being unfaithful.

It appears that the sanctity of marriage and the beautiful marriage vows that bind us ‘till death do us apart’ are slowly fading into the background. Divorce rates are rising and there now exists a legitimate company that thinks nothing of encouraging people to cheat on their spouses.

Their tagline boasts, ‘Life is short. Have an affair.’ Articles teaching you to ‘appreciate your affair partner’ and ‘how not to get caught cheating’ proudly line their Facebook page.

Founder of Ashley Madison – Noel Biderman. Photo credit:

Ashley Madison in Singapore?!

Its proposed move into Singapore next year has created a flurry of reactions from Singaporeans throughout the island. A Facebook page set up by members of the public – Block Ashley Madison, Singapore, has been garnering support against the admittance of the site to the country.

So far, they have hit almost 26,000 likes from people who support the move towards blocking the site.

Mr. Chan Chun Sing, the Minister for Social and Family Development, said when interviewed last week that he is ‘against any website that harms marriage’.

He also made it clear that he feels that, ‘promoting infidelity undermines trust and commitment between husband and wife, which are core to marriage.’

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The Media Development Authority (MDA) has no governance over the content of Ashley Madison, as it is not hosted locally. However, it does have the power to block the website from being viewed locally.

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Websites and businesses like this make us question the levels of trust and security within marriages. Shouldn’t we be stable enough in our marriages to trust one another?

Has the institution of marriage around the world and in Singapore deteriorated to such an extent we think absolutely nothing of cheating on our partners?

Companies like Ashley Madison are making a mockery of marriage.

So perhaps now would be a good time to look into our own marriages and reconnect with our spouses.

Temptation is all around us at the best of times and we certainly don’t need profit-making businesses like Ashley Madison to create unnecessary opportunities for spouses to cheat on each other.

We ought to be taking this as an opportunity to rekindle that fierce, all-consuming love that led us to be wed in the first place.

Remember, no demand equates to no supply. Ashley Madison wouldn’t make a profit if no one wanted to find ways to cheat on their spouse.

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