UOB launches KidSmart Programme to help parents discover and develop their children's full potential

UOB launches KidSmart Programme to help parents discover and develop their children's full potential

UOB launched the UOB KidSmart Programme to help parents discover and develop their children’s full potential.

UOB today launched the UOB KidSmart Programme to help parents discover and develop their children’s full potential.

This programme utilises the MIDAS (Multiple Intelligences Developmental Scales) aptitude assessment tool to help parents identify their children’s natural talents and decide how to nurture these talents. UOB believes that once a child’s natural talents are uncovered, parents can start planning appropriately for his or her future early by saving and investing in suitable financial solutions.

The UOB KidSmart Programme was launched in response to findings from the UOB Understanding Young Families Survey , which found that almost all parents polled recognised the importance of discovering their children’s natural talents for future success. However, only half were familiar with their children’s talents and 18 per cent did not know how to tap their children’s potential.

UOB believes the launch of this programme is timely because of the changes brought on by increasing globalisation and rapid technological change. As a result of these changes, jobs of the future will demand a mindset change and a different set of skills such as creativity, the ability to think critically and to solve complex problems.

What do people have to say about UOB Kidsmart Programme

Mr Dennis Khoo, Head of Personal Financial Services Singapore, UOB said, “For their children to have an edge in the future economy, parents will need to reassess their traditional notions of what defines career success. As good grades are no longer the sole determinant of their children’s success, parents should consider other ways to harness their natural talents. It is fair to say that children who pursue what they are naturally good at are more likely to cultivate an interest in what they do and therefore excel in their chosen career.”

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Mr Dennis Khoo, Head of Personal Financial Services Singapore, UOB

Ms Emily Mathews, a mother of two sons aged 10 and 12 years old, said, “The MIDAS assessment test affirmed my belief that my sons are high in kinesthetic intelligence as they love rugby and almost anything that requires physical activity. Both my boys have a keen sense of body awareness and love using movement and role-play in both studies and play.

“I have found that my boys learn well through physical activity. For example, they can grasp complex maths concepts through drawing and roleplaying. I will continue to encourage my sons to pursue their interest in rugby and any other sport.”

Ms Emily Mathews, a parent who has used the MIDAS tool for her sons

Ms Emily Mathews, a parent who has used the MIDAS tool for her sons.

The UOB KidSmart Programme

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Written by

Anay Bhalerao

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