Singaporeans will notice an exciting addition to fruit stands at major supermarkets island-wide. Fresh from the orchards of New Zealand, Zespri Red Kiwifruit is now in season and available for sale.
A refreshing treat with a berry sweet taste, Zespri Red Kiwifruit is high in antioxidants and makes its timely appearance as Singaporeans continue to prioritise healthy food choices.¹
Image source: Zespri
The eye-catching red packaging gives a hint of what to expect – cutting open the kiwifruit reveals the red flesh stemming from Anthocyanin, a unique and naturally occurring pigment within the fruit. “Epidemiological studies have suggested that increased consumption of anthocyanins, coupled with an active lifestyle and healthy eating habits, can provide anti-inflammatory and anti-viral benefits. Coupled with its low glycemic index (GI) value, Zespri Red Kiwifruit is a delicious and suitable fruit for those that are monitoring their sugar levels,” said Ms. Bibi Chia, Principal Dietician at Raffles Medical Group.
Image source: Zespri
The Zespri Red Kiwifruit is the latest variant to come through Zespri’s world-leading kiwifruit breeding programme, in partnership with Plant & Food Research. It has been through an extensive trial process to ensure the variety is of the highest quality.
A softer-handling fruit compared to Zespri’s other variants, Zespri Red Kiwifruit should be stored in the fridge and will soften quickly in the fruit bowl. It is best consumed when tender to the touch as a refreshing and nutritious snack or indulgent treat.
Image source: Zespri
Zespri’s Red Kiwifruit retails at S$7.95 per pack. For details on where to purchase, please find more information here: https://www.zespri.com/en-SG/wheretobuy. To stay up-to-date, follow Zespri Singapore social media on Facebook (@ZespriSG) and Instagram (@ZespriSG).
¹Singaporeans spent the most on healthier choices meal – AIA Real Rewards Poll 2020
