KidZania Singapore, the premier interactive edutainment facility located in Sentosa, is set to reopen its doors on 16 May, 2024, under the new management of the Sim Leisure Group. Following an extensive 10-month renovation and partnership approach period, KidZania Singapore is set to welcome visitors with an array of new and improved experiences alongside beloved favourites.
Spanning 7,600 square metres across two levels, this reopening marks a significant milestone, with the facility boasting 41 branded establishments, offering a diverse mix of international brands, regional market leaders, and local favourites.
Among them are Malaysia Airlines, CIMB Singapore, Shopee and global fashion brand, H&M. Well-known local brands include Irvin’s Salted Egg Chips, The Intan Peranakan Museum, The Straits Times, MediaCorp Studios and more. H&M Singapore said,
“We are excited to unveil the H&M Fashion Studio in KidZania Singapore, where we will be hosting fashion styling and modelling classes with a vision to empower children to discover their own fashion identity and foster self-expression.
As we continue bringing our business idea of offering our customers fashion and quality at the best price in a sustainable way to life, we look forward to connecting with parents and our younger customers more deeply through this platform.”
Datin Silviya Georgieva, Executive Director, Sim Leisure Group, expressed excitement about the reopening:
“We are thrilled to reopen KidZania Singapore with an expanded line-up of partners and role-play experiences. Our goal is to provide children with an immersive learning environment where they can explore various professions, develop essential life skills, and have fun while doing so.”
Merlyn Tsai, Head of Consumer Banking and Digital at CIMB Singapore, said:
“We thank KidZania Singapore for this collaboration to empower children with financial literacy so they can develop long term financial wellness with healthy habits such as saving, budgeting and investing, while bonding with their family over fun-filled activities. We have also lined up a series of the exclusive rewards as well as special deals and privileges for new and existing customers when they visit KidZania Singapore.
By integrating these exclusive rewards and offering a holistic experience of financial, mental and physical wellness with KidZania Singapore, we hope to build stronger connections with our customers and their family through a differentiated, fun and interactive experience that goes beyond banking.”
KidZania Singapore will continue its emphasis on providing interactive learning experiences tailored for children of all ages. From assuming the roles of programmers or game developers in the technology industry to becoming a sustainability engineer in the green industry, children will explore a spectrum of future-focused career paths gaining valuable insights along the way.
“We’re thrilled to partner with KidZania Singapore, where children can immerse themselves in parts of our e-commerce operations within our dedicated zone. We believe this hands-on experience that brings to life sourcing, packing, and delivery will be enjoyable and help children understand what goes on behind the scenes for each item purchased on Shopee,” shared Winston Goh, Shopee Singapore’s Head of Marketing.
The reopening welcomes back partners such as the Singapore Police Force (SPF), Singapore Civil Defence Force (SCDF), Yakult, and Kiss92FM. Additionally, visitors can also expect relevant role-plays centred around mental health, nutrition, and environmental sustainability.
Entry to KidZania Singapore will be facilitated through biometric scanning, simplifying the process for visitors who have purchased tickets online. Children can look forward to resuming their favourite activities, such as firefighting, piloting aircraft, and crime scene investigation.
They could also engage in roles such as a Snacks Confectioner at the Irvin’s Chips Factory, participating in baking cookies at Kith café or learn how to prepare bubble tea at Tea Social Café.
In keeping with ESG initiatives, KidZania Singapore will implement an online dynamic pricing system upon reopening. Ticket prices start from SGD41 and vary according to age group. Visitors are encouraged to purchase tickets at www.kidzania.com.sg from 13 May 2024. Use the Grand Re-opening Promo code, KZ1605 and a 50% discount will be applicable to all tickets purchased from 13 May for visits up to 31 May 2024.
Don’t miss out on the fun and learning at KidZania Singapore!
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