The Bub Fair is Singapore’s premium pop-up shopping event featuring products built on quality, design and sustainability for the young family community.
In collaboration with pop-up markets specialist The Accompany Co, The Bub List will host a curated selection of Singapore-based brands and online boutiques over the Christmas holidays at Social Affinity, a creative space with a minimalistic style concept located in the city-fringe at Kallang Bahru.
Image source: Cesama Home
After its inaugural pop-up event in October, the second edition in December will focus on Christmas gifting, themed ‘A Gift from the Heart’.
The Bub Fair Holiday edition will showcase a unique and seamless shopping experience across seven categories; Wear, Care, Feed, Play, Learn, Home and Lifestyle to meet the holistic needs of the young, conscious and modern family.
Image source: Noah's Toys
Little guests and their families can test and try their hand on products and services in real life. From heirloom inspired children clothing brand Elizabeth Little to reversible kids fashion wear Maison Q, from sustainable toy shops Noah’s Toys to environmentally friendly beddings by Sunday Bedding.
Image source: Elizabeth Little
Shoppers can also look out for sustainable homeware brands like Forest Makers, Evercasa and Césama Home, to self care brands Candles of Light, Oasis Beauty Kitchen and Nodspark, there is something for everyone in the family this Christmas.
Image source: Sunday Bedding
The Bub Fair will be held over two weekends in December during the Christmas Holidays. More than 60 children and family lifestyle brands will be featured, with each weekend featuring a different group of participating brands. The public can stay tuned on @thebublist Instagram for more details on new collections, online giveaways and exclusive fair promotions to enjoy more savings on their purchases.
Image source: Evercasa
In line with new safe distancing measures, the event requires registration for entry with limited slots available. Each ticket admits TWO pax with a one-hour time slot and comes with a $5 voucher redeemable at the door. Guests are encouraged to book and shop responsibly, with group size restrictions in line with the government social distancing measures. Safety checks and sanitisation will also be conducted regularly throughout the event period.
THE BUB FAIR Holiday Edition
WHERE: Social Affinity, 219 Kallang Bahru, Chutex Building, Level 3, Singapore 339348
WHEN: Dec 10 -12 and Dec 17 - 19, 10am to 7pm
ADMISSION: $5 ticket with registration
REGISTRATION LINK: thebubfair.eventbrite.sg
THE BUB LIST
The Bub List is a dedicated hub committed to featuring a curated selection of fine quality baby and kids products for our Singapore family community.
“Despite waves of disruptive events, our need for human interaction remains. We hope that these physical pop-up shopping events can reinforce virtual connections and strengthen bonds within the family community in Singapore. By bringing the online customer journey to a physical offline experience in a safe manner, we hope to reignite the spark and excitement one feels when engaging with a brand in-person. It is the human connection that will get us through this pandemic and sustain us as we collectively build the new normal together. This is what inspired us to begin the journey of The Bub Fair.” - Rachel Tan, Founder of The Bub List
