AVENT - Supporting mums and babies from pregnancy to playground for 30 years

Philips AVENT, the brand most recommended by moms worldwide, celebrated its 30th birthday this year.

Since its founding in 1984, Philips AVENT has been listening, learning and innovating alongside healthcare professionals, clinicians and moms to better understand babies' and parents' evolving needs.

30 years of being customer-centred

In 1984, new fatherhood and more than a few sleepless nights inspired Edward Atkins to create the first ever anti-colic baby bottle, the Philips AVENT Classic Bottle.

For the past 30 years, AVENT has continued to emulate the same pioneering and consumer-centric spirit.

Continuous innovation

The new Philips AVENT Comfort Breast Pump was developed after mums shared that they were looking for a more comfortable pumping experience.

This is a testament as to how AVENT pays attention to its customers’ needs and innovates products to make their journey of parenthood more comfortable and efficient.

Playing an important role in the early years

If you think back on your parenting journey, there are a few brands that are constantly present from the day your baby is born right through to toddler years and even older.

From the days of using a breast pump and introducing your baby to the bottle, then to feeding him solids and teaching him to feed himself juice with a sippy-cup, AVENT is sure to have a played a big role in yours and your little one’s lives.

Celebrating in style

In Singapore, AVENT celebrated its 30th birthday with a huge party held at Vivo City Shopping Centre.

Loads of fun for the kids

This mega event was complete with many super-fun activities such as a magic show, games and balloon sculpting to keep little ones engaged.

More fun and treats

Tiny AVENT users and their parents were treated to yummy cupcakes and got to have loads of fun at a specially designed playground.

Treats for mums

Mums and mums-to-be were treated to make-over sessions and photo opportunities where they got to pose with the most adorable AVENT props and the AVENT mascots.

Rewarding loyal customers

AVENT’s loyal customers were no doubt thrilled when they received some fabulous give-aways such as AVENT food blenders and other Philips products.

Find out more

For more information about Philips AVENT and to check out their products click right here.

Written by

Minoli Almeida

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